About Us

Founded in 2015, SoLa Impact’s mission is to deliver superior financial returns by driving positive social change in America’s toughest neighborhoods. With the thesis that a company could “do good” not only because it was the right thing to do, but because it made sense financially, SoLa Impact has grown from “2 guys in a garage” to over 100 employees. Using a data-driven approach to its investment strategy as well as all social impact initiatives, SoLa Impact has become LA’s largest Section 8 landlord and was recently named the Nation’s Leading Opportunity Zone Fund with an Urban Focus by Forbes Magazine.

Leadership Team

Martin Muoto

Chief Executive Officer, Founder/Managing Partner

Gray Lusk

Chief Operating Officer, Co-Founder/Operating Partner

Sherri Francois

Chief Impact Officer

Mike Mahurin

General Counsel & Chief Compliance Officer

Peter Houghton

Managing Director Investor Relations

William Chun

Executive VP of Business Development

Stephen Anderson

VP of Acquisitions

Ekta Naik

VP of Development

Sheldon Powell

VP of Development Partnerships

Joe El Rady

VP of Finance

Brandi Popovich

VP of Talent Acquisition

Josh Oppenhuis

Director of Development Special Projects

Bill O’Neil

Director of Capital Markets

Malcolm Rivera

Director of Property Management

George Ashdown

Director of Construction

Our Teams


Acquisitions and Development

asset management


property management

social impact